Research by Folius Ventures: Telegram x TON and Catizen

On June 28, Folius Ventures released an in-depth research report analyzing Telegram and the Catizen project. The report is divided into two sections, highlighting Telegram x TON’s upcoming growth driven by Web3-enabled applications and Catizen’s prospects to emerge as a leading traffic monetization platform on Telegram, comparable to Steam or Animoca.

Key Takeaways

• Telegram x TON Growth: Positioned as a leader in messaging and blockchain integration, poised for significant user spending growth.

• Catizen’s Emergence: Emerging as a top platform on Telegram with rapid user adoption and strong monetization strategies.

• Future Prospects: Catizen’s robust pipeline of upcoming games sets the stage for continued success in the evolving Web3 gaming landscape.

Telegram x TON

As of June 2024, Telegram x TON has firmed its position as a leading platform in messaging and blockchain integration. The introduction of Mini Apps in 2023 is seen as a pivotal moment, comparable to Facebook in 2008 and WeChat in 2018, preceding significant growth in daily active users (DAU) and monetization.

• Telegram’s monthly active user (MAU) spending could increase 10-30 times, given its current state compared to WeChat.

• Telegram’s developer ecosystem is 100 times less competitive than WeChat, offering significant opportunities for new developers.

• Integration of Web3 wallet, USDT, and in-app purchases (IAP) over the past year has reduced costs associated with onboarding and ramping up Web3 capabilities, setting the stage for substantial growth in Web3-enabled consumer products.

While optimistic overall, the report also identifies areas for improvement, including Telegram’s HTML5 infrastructure, ad targeting, and app center distribution. These challenges are viewed as opportunities, especially in establishing a platform similar to Steam for distributing apps on Telegram.

Read more: Most Popular Telegram-Based Crypto Games: From Hamster Kombat to Catizen

Catizen

Folius Ventures recognizes Catizen as a standout within this evolving ecosystem, poised to emerge as a significant platform on Telegram, resembling a “Mini-Steam” or the next Animoca. Several factors contribute to Catizen’s robust positioning:

• Catizen has demonstrated significant success with a single-title hit showcasing Web3-induced virality, high production value, and particularly effective monetization. Within three months of launch, Catizen achieved 20 million registered users and generated $12 million in revenue.

• The founders bring over five years of successful experience in the WeChat and Facebook ecosystems, which bodes well for Catizen’s future growth.

• Catizen has effectively executed developer onboarding and building an app center. Its close relationship with the WeChat mini-game ecosystem further strengthens its strategic positioning.

• A strong pipeline of 150-200 games ready to launch within the next six months suggests continued growth and success.

Read more: Catizen: From Mini-Game to Multi-Gaming Center

Conclusion

Folius Ventures’ recent report underscores Telegram x TON’s pivotal role in messaging and blockchain integration, with Mini Apps heralding potential growth akin to transformative tech giants of the past. The forecasted increase in user spending and developer opportunities highlights Telegram’s promising trajectory. Meanwhile, Catizen emerges as a standout on Telegram, poised to rival established platforms like Steam or Animoca. With its rapid user adoption, robust monetization strategies, and experienced leadership, Catizen is well-positioned for continued success in the evolving Web3 gaming landscape. These factors set a promising stage for both Telegram x TON and Catizen amidst a dynamic digital ecosystem.

FAQ

What is Telegram x TON’s role in Web3 gaming?

Telegram x TON is positioned as a leading platform integrating messaging with blockchain technology. Its introduction of Mini Apps is expected to drive significant growth, similar to past tech giants, fostering increased user engagement and monetization opportunities.

Why is Catizen considered significant in the Web3 gaming landscape?

Catizen stands out as a top platform on Telegram, likened to Steam or Animoca, due to its rapid user adoption and effective monetization strategies. It has demonstrated success with viral games and boasts a robust pipeline of upcoming titles, positioning it strongly in the evolving Web3 gaming industry.

What are the prospects for Catizen and Telegram x TON?

Both Catizen and Telegram x TON are poised for continued growth. Catizen’s upcoming game releases and strong developer support indicate sustained success, while Telegram x TON’s anticipated increase in user spending and developer opportunities suggest a promising trajectory in the digital gaming market.