Hamster Kombat Boosts Sales of Massage Guns in Russia

The rise of Hamster Kombat, a popular game on Telegram, has sparked a notable trend in Russia, where players are boosting their gaming performance using percussion massage guns. This surge in demand follows viral videos showcasing gamers using these devices to enhance their gameplay, driving significant sales on local e-commerce platforms.

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Key Takeaways

• Game-Driven Sales Surge: Hamster Kombat’s popularity is fueling a sharp increase in sales of percussion massage guns on Russian e-commerce sites like Wildberries.

• Viral Impact: Social media videos highlighting device use for gaming have garnered millions of views, influencing product updates by retailers.

• Global Gaming Reach: With over 250 million players worldwide, Hamster Kombat’s upcoming native token launch on the TON network underscores its global appeal.

Riding the Hamster Kombat Wave in Russia

Source: Wildberries

Many retailers selling these products are promoting them as “suitable for” Hamster Kombat players. Players utilize these devices to increase their tapping speed in the game’s coin mining feature, where rapid screen tapping earns more tokens. By adjusting the device to high speed and pressing it against their fingers, players reportedly achieve much faster tapping speeds than usual.

Cryptonews.com has observed a variety of posts from massage device sellers on Russian e-commerce platforms referencing Hamster Kombat. According to Vedemosti, sales of these devices on Wildberries surged by 179% month-on-month in June, as reported by the platform’s staff.

Competing with Wildberries, Ozon also experienced increased demand. From June to July, Ozon saw a 33% rise in both units sold and revenue compared to the same period in 2023. However, Yandex Market, another major e-commerce player in Russia, mentioned to media sources that they have not seen a significant increase in interest in percussion massagers. Meanwhile, employees at Wildberries stated that demand for these products nearly tripled, likely driven by viral videos showcasing Russian players using these devices for coin mining.

Read more: What is Hamster Kombat? A New Telegram Gaming Sensation

Retailers Target Hamster Kombat Players

Several of these videos have attracted millions of views on social media platforms such as VK and in open chat rooms on apps like Telegram. In response, opportunistic retailers have updated their product listings on Wildberries to highlight that their devices are suitable for fast tapping in Hamster Kombat.

Hamster Kombat launched on Telegram in March 2024. The game allows players to complete tasks to earn Hamster Kombat coins (HMSTR) and is preparing to launch a native token on the TON network. Players can invest these coins on a crypto exchange operated by hamsters, mainly by inviting friends to join the game. Developers claim that Hamster Kombat has amassed a player base of over 250 million worldwide, with significant followings in regions such as Iran and Southeast Asia.

Read more: Ultimate Guide to Hamster Kombat 2024

Conclusion

The popularity of the Telegram-based game Hamster Kombat in Russia has significantly boosted sales of percussion massage guns. Players use these devices to tap faster in the game’s coin mining feature, leveraging their speed settings against their fingers to earn tokens more efficiently. This trend has sparked a surge in sales on Russian e-commerce platforms, driven by viral videos showcasing players using the devices for gaming purposes. The game itself involves tasks to earn coins, with plans to introduce a native token on the TON network, attracting a vast player base globally.

FAQ

What is Hamster Kombat?

Hamster Kombat is a game on Telegram where players engage in tasks to earn virtual coins, with opportunities to invest and trade these coins on a crypto exchange.

How do you play Hamster Kombat?

Players participate in various tasks within the game to earn Hamster Kombat coins (HMSTR), which can be used for in-game purchases and investments.

Is Hamster Kombat available on mobile devices?

Yes, Hamster Kombat is accessible via Telegram messenger, allowing players to engage in gameplay directly from their mobile phones or tablets.

What makes Hamster Kombat unique?

Hamster Kombat stands out for its innovative gameplay mechanics and the upcoming integration of a native token on the TON network, enhancing user engagement and investment opportunities.

Where can I find more information about Hamster Kombat?

Detailed information about Hamster Kombat, including gameplay strategies, updates, and community discussions, can often be found on social media platforms, gaming forums, and official Telegram channels dedicated to the game.